Welcome to Allie in Beautyland! I am Alexandrea West, but everyone calls me Allie. I’m a freelance makeup artist and licensed esthetician. I’ve been doing makeup professionally for over a decade. I love the interaction between people and artistry.
I’ve heard many questions throughout the years:
- What products should I be using?
- How do you do a smokey eye?
- What does freelance actually mean?
- What exactly are brows on fleek?
From these questions, my blog was born! It is all about my experiences as a freelance makeup artist. There’s never a dull moment. Thanks so much to every one of my followers and supporters. I can not thank you all enough. I hope you enjoy the whimsical world of Allie in Beautyland!
Allie in Beautyland 